In recent years, the online craft market has grown significantly, driven by the demand for personalized and unique products, along with the rise of digital platforms that make it easier to sell handcrafted items.
With the popularity of sites like Etsy, Elo7, and social media marketplaces, artisans have found new opportunities to reach global customers, turning their hobbies into successful businesses. This growth reflects the appreciation for handmade work and the search for differentiated products in the market.
Why Selling Biscuit Can Be a Lucrative Opportunity
Biscuit is a versatile form of craft that allows the creation of unique and highly customizable pieces, such as party favors, event decorations, miniatures, and jewelry. This makes biscuit an attractive option for anyone looking to enter the online craft market.
Additionally, the low cost of materials and the high demand for personalized items make selling biscuit highly profitable. With creativity and good marketing strategies, it is possible to turn the hobby of working with biscuit into a stable source of income.
Article Objective: Provide a Practical Guide for Turning the Biscuit Hobby into an Online Income Source
The purpose of this article is to provide a practical guide for those who want to turn the art of working with biscuit into a profitable online business. We will cover everything from the initial setup, such as planning and production, to marketing strategies, selling platforms, and tips for reaching more customers. With this guide, you will learn the essential steps to start selling your biscuit creations online and maximize the potential of your craft, taking advantage of the growing online craft market.
Initial Preparation: Turning the Hobby into a Business
How to Define Your Target Audience: Who Will Buy Your Biscuit Pieces?
Before starting to sell your biscuit creations, it’s important to define who your target audience will be. This will help direct your marketing strategies, products, and sales approach. Some questions to ask yourself include:
Who buys biscuit products? Consider customers like event organizers, mothers looking for personalized party favors, people wanting unique gifts, and craft enthusiasts.
What are the interests of this audience? Knowing what your potential customers value—such as personalization, originality, or affordable prices—will help shape your product and communication.
Choosing a Niche: Personalization, Party Favors, Decorations, etc.
To stand out in the online market, choosing a specific niche can be a differentiator. Biscuit is a versatile art, and focusing on a segment can make production and marketing easier. Here are some niche options:
Personalized party favors for weddings, birthdays, and baby showers.
Home decoration: Create unique miniatures, sculptures, and decorative items for customers looking to personalize their space.
Jewelry and accessories: Small items like necklaces, bracelets, and keychains made of biscuit, which can be sold as exclusive and personalized products.
Tip: Research the competition in each niche to identify opportunities and niches with high demand and low supply.
Production Planning: How to Organize Your Time and Stock for Online Sales
To turn biscuit crafting into a profitable business, it’s essential to plan production and manage your work time effectively. Here are some tips:
Organize Production Time: Set aside a fixed time each day or week for modeling and finishing pieces. Plan ahead the time required to create each item and account for drying and finishing time.
Create Initial Stock: Before starting to sell online, produce an initial stock to ensure you can meet the first orders without delays. This is especially important during peak times like Christmas or year-end parties when demand increases.
On-Demand Production or Ready-to-Ship: Decide whether to work with pre-made pieces for immediate shipping or take custom orders based on customer requests. Having some ready pieces speeds up the sales process.
Setting Financial Goals: How Much Do You Want to Earn and How to Achieve That Goal
Having clear financial goals helps turn your hobby into a real source of income. Define how much you want to earn monthly and create a plan to reach that goal. Some steps include:
- Cost Calculation: Determine the production costs (biscuit dough, paints, tools, packaging) and the time required to make each piece. This will help calculate the final price of the product.
- Profit Margin: Set a realistic profit margin over the cost price. Consider not only the materials but also your time, shipping costs, and marketing expenses.
- Sales Quantity Needed: Based on the average price of your products and your financial goal, determine how many sales you need to make per month to reach your target.
Tip: Track your results periodically and adjust your goals according to business performance.
Creating Attractive Biscuit Pieces for the Market
How to Create Unique and Differentiated Pieces to Attract More Customers
To stand out in the online craft market, your biscuit pieces must be unique and differentiated. Here are some strategies to create attractive pieces:
Incorporate Popular Themes: Create collections based on current trends, such as movie characters, seasonal themes (like Christmas or Halloween), or personalized items for special events.
Exclusive Design: Add a personal touch to each creation, incorporating unique details that reflect your style or something customers won’t easily find in other stores.
Use of Colors and Textures: Experiment with different color and texture combinations so your pieces stand out visually. This can attract customers looking for visually striking products.
The Importance of Quality: How to Ensure Your Pieces Are Durable and Well-Made
Quality is essential to retain customers and build a positive reputation. To ensure your pieces are durable and well-made:
- Material Choice: Use quality biscuit dough and ingredients that ensure the durability of the pieces. Invest in paints and varnishes that keep the colors vibrant and prevent fading.
- Perfect Finish: Make sure that the joints, details, and edges of the pieces are well-smoothed. The final finish with varnish or paint should be even and flawless.
- Resistance Test: Before selling, test the pieces for resistance under different conditions, such as temperature and humidity changes, to ensure they remain intact over time.
Personalization and Handling Special Orders: How to Stand Out in the Market
One of the great advantages of biscuit crafts is the possibility of personalization. Handling special orders gives you a competitive edge, allowing you to create exclusive products for each customer. To stand out:
- Creative Flexibility: Offer the ability to personalize colors, names, themes, and details. Customers value made-to-order pieces, especially for gifts and events.
- Personalized Service: Maintain clear and attentive communication with customers. Understand their preferences and needs to create pieces that meet exactly what they want.
- Delivery Time: Set realistic deadlines and meet them rigorously, keeping the customer informed about the order’s progress. This builds trust in your service.
Tips for Assembling an Initial Collection of Pieces to Sell
Before starting to sell, it’s important to create an initial collection of pieces that will attract customers. Here are some tips for organizing this collection:
- Variety of Products: Include a good range of pieces, such as party favors, decorative items, miniatures, and jewelry, to appeal to different audiences.
- Pieces in Different Price Ranges: Create products that vary in complexity and price, from affordable items to more elaborate pieces, allowing you to reach both customers looking for quick gifts and those seeking exclusive items.
- Seasonal Launch: Prepare themed collections for holidays like Christmas, Mother’s Day, or birthdays. These items have high demand and help increase sales during specific times of the year.
With a well-organized collection focused on quality and personalization, your biscuit pieces can attract a loyal and distinct audience, helping you stand out in the online market.
Photography and Product Presentation for Online Sales
How to Photograph Your Biscuit Pieces Professionally on a Budget
Photography is one of the most important aspects of selling products online. Even on a budget, you can achieve professional results with these tips:
- Use Natural Light: Photograph your pieces near a window with soft natural light. Avoid direct sunlight, which can create harsh shadows.
- Smartphone Camera: A smartphone with a good camera is enough. Make sure to clean the lens before photographing and use the manual focus feature to highlight details.
- Tripod or Homemade Support: Stabilize your phone or camera with a tripod or makeshift support to avoid blurry photos and ensure sharp images.
Tips for Creating an Attractive and Well-Lit Setup
The setup in which you present your biscuit products should be simple and attractive to highlight the piece. Here are some tips:
Neutral Background: Use white or light-colored backgrounds to avoid distractions and keep the focus on the piece. Cardboard or smooth fabric works well as backgrounds.
Minimalist Accessories: Add subtle elements like flowers, plants, or utensils that complement the style of the piece, but without drawing too much attention.
Lighting: If you don’t have adequate natural light, use white light bulbs or a ring light to create uniform lighting. Avoid harsh shadows or yellowish light.
Photo Editing Techniques to Improve the Quality and Highlight the Products
After capturing the images, editing can further improve the quality of the photos. Here are some simple tools and tips:
Brightness and Contrast Adjustment: Adjust the brightness and contrast to highlight details and improve the visibility of the piece. Use apps like Snapseed or Lightroom for basic editing.
Cropping and Alignment: Crop the image to center the product and eliminate unnecessary background elements. Align the photo to ensure the product is well-highlighted.
Color Balance: If the light is slightly yellowish or cool, adjust the color balance so that the tones look more natural and true to the original piece.
Importance of Detailed and Accurate Product Descriptions
In addition to good photos, a detailed product description is crucial to attract and inform customers. Here’s how to do it:
- Measurements and Materials: Provide exact dimensions, the materials used (biscuit dough, paints, varnishes), and any important features like durability or weight.
- Usage and Purpose: Explain the product’s purpose—whether it’s decorative, a personalized favor, or a collectible item—and offer suggestions for use.
- Personalization Details: If you offer personalization, be clear about the available options, such as colors, names, and themes.
Tip: Keep the descriptions objective and direct, avoiding overly technical terms. This helps attract both customers familiar with crafts and those looking for something unique but not necessarily knowledgeable about the processes.
With these photography, editing, and description strategies, you can ensure your biscuit products have strong visual appeal and that customers have all the information needed to make an online purchase.
Choosing Platforms to Sell Your Biscuit Pieces
Selling on Marketplaces: Etsy, Elo7, Mercado Livre, and Others
Marketplaces are great starting points for selling your biscuit pieces because they provide an established customer base and easy setup. Some popular options include:
- Etsy: Ideal for artisans looking for an international audience. Etsy values creative and unique products, making it perfect for those working with personalization and crafts. Fees: 5% per sale and a small listing fee.
- Elo7: Focused on the Brazilian audience, Elo7 is a platform specialized in handmade items. It offers good visibility for those wanting to reach a national audience interested in crafted products. Fees: between 12% and 18% of the sale value.
- Mercado Livre: Large customer base, allowing fast access to potential buyers. However, Mercado Livre is more competitive, and the focus isn’t always on handmade items. Fees vary depending on the plan chosen.
Tip: When choosing a marketplace, consider the profile of the audience and the commission fee charged per sale.
How to Create Your Own Online Store: Shopify, WordPress, and Other Options
Creating your own online store offers more control over your business and brand, but requires more planning and maintenance. Here are some recommended platforms:
- Shopify: An easy-to-use platform with ready-made templates and e-commerce functionalities. You can manage everything, from design to payment processing, but there is a monthly fee. Fees: Plans start at $29/month, plus transaction fees.
- WordPress + WooCommerce: With WordPress, you can create a personalized online store using the WooCommerce plugin. It’s a flexible and scalable option with variable costs depending on the hosting provider and plugins chosen. Fees: Only the cost of hosting, theme, and plugins.
- Wix: An intuitive platform that lets you easily create online stores, including e-commerce options. It has a shorter learning curve but less flexibility than WordPress. E-commerce plans start at R$ 27/month.
Tip: Creating your own store can be more profitable in the long run, as you don’t pay commissions on sales, but it’s necessary to attract customers through marketing strategies.
Social Media as Sales Channels: Instagram, Facebook, and Pinterest
Social media platforms are powerful sales channels, especially for crafts, where visual presentation is key. Here are some tips for using these platforms:
Instagram: Perfect for sharing photos and videos of your pieces. Use Instagram Shopping to add buyable tags to your images. With stories and IGTV, you can share tutorials and updates on your creative process.
Facebook: Facebook Marketplace offers an easy way to sell directly to your followers. Also, Facebook shops can sync with Instagram, making sales management easier.
Pinterest: A great platform for inspiration and promoting products, especially with an audience interested in crafts and decoration. Creating buyable pins can help direct traffic to your online store.
Tip: Invest in high-quality visual content to attract your audience on these platforms. Use relevant hashtags and engage with your community to increase your reach.
Advantages and Disadvantages of Each Platform
Each platform has its advantages and disadvantages, and the best choice depends on your goals and experience level.
Marketplaces (Etsy, Elo7, Mercado Livre):
-
- Advantages: Easy setup, built-in customer base, secure payment processing.
- Disadvantages: Sales fees, less control over store customization.
Own Store (Shopify, WordPress, Wix):
-
-
- Advantages: Full control over your store, less reliance on external platforms, no sales fees.
-
Disadvantages: Requires more time and knowledge to set up, you need to attract your own customers.
Social Media (Instagram, Facebook, Pinterest):
-
-
-
- Advantages: Direct interaction with your audience, low startup costs, ideal for visual marketing.
- Disadvantages: Requires constant content updates, managing stock and sales may be more manual.
-
-
Tip: Combine multiple platforms to extend your reach. Use social media to attract customers and direct them to your online store or marketplaces where you sell.
These platforms can complement each other, allowing you flexibility in managing your sales and reaching different audiences with your biscuit creations.
Digital Marketing Strategies to Promote Your Biscuit Pieces
How to Use Instagram and Pinterest to Attract Customers
Instagram and Pinterest are visual platforms perfect for artisans, allowing you to showcase your creative and engaging photos and videos. Here are some strategies to make the most of them:
Instagram: Use Instagram Shopping to tag your pieces directly in photos, making it easier for followers to buy. Run sponsored ads to boost your reach. Engage with your audience by responding to comments, reposting stories, and holding contests.
Pinterest: Create pins that are visually appealing and include links to your store. Create boards for different types of products or themes, such as “Birthday Party Favors” or “Home Decor.”
Creating Engaging Content to Showcase Your Work
Your digital presence can also benefit from creating engaging content that draws people to your pages:
Behind-the-Scenes: Share the creative process of making your biscuit pieces, from design to final product. People love to see how things are made.
Tutorials and Demos: Show how your biscuit creations can be used in different settings (like themed parties) or offer quick DIY tips for those interested in craft.
Influencer Partnerships and Collaborations
Working with influencers can increase the visibility of your biscuit creations. Look for influencers who focus on crafts, home decor, and lifestyle, and propose partnerships where they can showcase your work to their audience.
Paid Ads and Promotions to Boost Your Reach
Investing in paid advertising, especially on Facebook and Instagram, can help you reach new customers more quickly. Target your ads to reach people interested in handmade products, crafts, and party planning.
Importance of Engagement and Interactions on Social Media
Maintaining active engagement on social media is crucial for building a loyal customer base. Here are some ways to increase engagement:
Respond to Comments and Messages: Interact with your followers by answering questions, thanking compliments, and offering suggestions. This creates a closer connection with the audience and builds trust.
Polls and Questions on Stories: Use Instagram’s interactive tools like polls, questions, and suggestion boxes to engage directly with your audience and gather feedback on new products.
Influencer Partnerships: Consider collaborating with influencers who share the same target audience. Send them pieces to showcase to their followers, expanding your visibility.
Tip: Consistency in posting and daily interaction with your audience is key to building a strong presence and keeping your community engaged.
Tips for Creating Paid Campaigns on Facebook Ads and Google Ads
Paid campaigns on platforms like Facebook Ads and Google Ads can help expand your reach and attract more customers. Here are some tips for starting your campaigns:
Facebook Ads: Create targeted ads with specific segmentation, selecting interests related to crafts, decoration, and parties. Invest in carousel ads that showcase several pieces or collections. Test different types of ads, such as videos or images, and analyze which generates more interactions and sales.
Google Ads: Use Google Shopping Ads to appear in search results when someone looks for terms related to your biscuit pieces. Include specific keywords like “customized biscuit souvenirs” or “biscuit decoration for parties” to ensure you’re targeting people already looking for these products.
Tip: Set a daily or weekly budget for the campaigns and monitor the results to adjust strategies as needed.
How to Create a Digital Portfolio to Showcase Your Work
Having a digital portfolio is essential for showcasing the variety and quality of your biscuit creations. Here’s how to build an attractive portfolio:
Choose an Appropriate Platform: Use sites like Behance, Instagram, or a page on your own website to create your portfolio. If you opt for a personal website, add a dedicated section to showcase your best works.
Present High-Quality Photos: Each piece should be displayed with clear and well-lit photos. Include different angles and details so customers can see the quality and finish of the product.
Organize by Categories: Separate the portfolio into sections like personalized souvenirs, party decorations, or biscuit jewelry, making it easier for visitors to navigate.
Testimonials and Stories: Add testimonials from satisfied customers and share stories about the creation process or the impact of a personalized piece. This creates an emotional connection with your work.
Tip: Regularly update your portfolio with new projects and collections to ensure visitors see your most recent work and remain interested in new releases.
With these digital marketing strategies, you can increase the visibility of your biscuit pieces, reach more customers, and build a loyal base of followers who appreciate your craftsmanship.
Pricing Biscuit Products
How to Calculate Material and Labor Costs
Proper pricing is essential to ensure your biscuit business is profitable. The first step is calculating all the costs involved in production:
Materials: List all materials used to create your pieces, such as biscuit dough, paints, varnishes, tools, and decorative accessories. Calculate the unit cost per piece by dividing the total material cost by the number of pieces that can be made with it.
Labor: Estimate the time spent to produce each piece and set a value for your hourly rate. Multiply the time needed to make the piece by the hourly rate to get the labor cost.
Tip: Also, include indirect costs like electricity and water if applicable, to ensure a more accurate calculation.
Setting Fair and Competitive Profit Margins
Setting a fair profit margin ensures you earn enough to sustain your business while keeping prices competitive:
Minimum Margin: Add at least 30% margin to the total production cost (materials + labor). This covers your expenses and provides a reasonable profit.
Competition: Research the prices of other artisans who work with biscuit and adjust your margin to ensure your products are competitive in the market without harming your profitability.
Perceived Value: If your pieces have a high level of customization or superior quality, you can increase the profit margin to reflect the value perceived by customers.
Tip: Consider offering simpler or smaller versions of your pieces with more accessible margins to attract a broader range of customers.
Considering Additional Costs: Packaging, Shipping, Platform Fees
When calculating the final price, it’s essential to consider additional costs that can affect your profit margin:
Packaging: Include the cost of packaging, such as boxes, bags, or protective paper, as well as any customization that adds value to the product.
Shipping: If you offer free shipping, remember to include this cost in the final price. Alternatively, calculate the shipping cost based on the weight and size of the product and add it as a separate fee.
Platform Fees: Marketplaces like Etsy and Elo7 charge fees on each sale. Make sure to include these fees in your price calculation to avoid reducing your profit margin.
Tip: Research different shipping options and negotiate better rates with carriers or delivery services to save on shipping costs.
Pricing Strategies to Boost Sales (Promotions, Discounts, Bundles)
In addition to standard pricing, it’s important to create pricing strategies that help drive sales:
Seasonal Promotions and Discounts: Offer discounts on special occasions, such as Mother’s Day or Christmas, to encourage purchases. A “buy 2, get 3” or “free shipping over a certain amount” promotion can increase sales volume.
Product Bundles: Create bundles of complementary items, like souvenirs paired with decorative accessories, offering a discount on the total price. This can increase the average order value per customer.
Bulk Purchase Discounts: Offer progressive discounts for customers who buy in bulk, like party favor orders. For example, 10% off orders over 20 units.
Tip: Always keep track of your profit margins when applying discounts or promotions to ensure that sales remain profitable.
These pricing practices help balance costs and profits, creating accessible and attractive products for customers while ensuring the sustainability of your biscuit business.
Logistics and Packaging for Online Sales
How to Pack Biscuit Pieces for Safe and Secure Shipping
Safe shipping of your biscuit pieces is essential to ensure the customer receives the product in perfect condition. Here are some tips for packing your pieces securely:
Protection Layers: Use bubble wrap, tissue paper, or foam to wrap each piece individually, protecting it from shocks during transport. Add fillings like shredded paper or packing peanuts around the pieces inside the box.
Sturdy Box: Choose rigid cardboard boxes to protect against impacts. Ensure the box has enough space for the pieces and protective material but isn’t too large, preventing excessive movement of the contents.
Fragility Labels: Add stickers or write “Fragile” on the boxes to alert the courier and delivery personnel about the delicacy of the contents.
Tip: Test different packaging types to find the best solution that protects the pieces without excessively increasing weight.
Tips for Choosing Sustainable and Creative Packaging
Using sustainable packaging can add value to your product and attract environmentally conscious consumers. Here are some options and tips:
Recyclable Materials: Opt for boxes made of recycled cardboard and avoid using plastics whenever possible. Replace bubble wrap with shredded paper or biodegradable materials like corn starch.
Reusable Packaging: Offer packaging that customers can reuse, such as fabric bags or decorated boxes that can be used for home organization.
Creative Design: Personalize the packaging with stamps, jute ribbons, or thank-you cards made from recycled paper. This enhances the customer experience and makes the product more memorable.
Tip: Mention on your social media or website that your packaging is eco-friendly, highlighting your commitment to sustainability.
How to Calculate Shipping Costs and Choose the Best Delivery Services
Calculating shipping costs correctly and choosing good delivery services are crucial steps for ensuring customer satisfaction. Here are some tips:
Weight and Dimensions: The shipping cost is typically calculated based on the weight and size of the package. Use a scale to weigh the packed pieces and measure the box dimensions before calculating the shipping cost.
Carrier Comparison: Research different carriers and couriers to compare prices and delivery times. Consider services like Correios, Jadlog, Sequoia, and other carriers offering national and international deliveries.
Integration with Sales Platforms: Some e-commerce platforms like Etsy and Shopify offer integration with carriers, making it easier to automatically calculate shipping costs for the customer at the time of purchase.
Tip: If possible, offer both faster and more affordable shipping options so the customer can choose according to their needs.
Free Shipping Options and How to Use It as a Marketing Strategy
Free shipping is a great strategy for attracting more customers and encouraging larger purchases. Here’s how to use it effectively:
Minimum Purchase Value: Offer free shipping on orders over a certain value. This encourages the customer to buy more items to reach the required amount.
Limited-Time Free Shipping: Offer free shipping as a time-limited promotion, especially during holidays or marketing campaigns like Black Friday or Christmas.
Incorporate Shipping into the Product Price: Instead of charging for shipping separately, you can adjust the product prices to cover shipping costs, maintaining the perception of free shipping.
Tip: Announce the free shipping offer clearly on your social media, website, and marketplace to draw attention from customers and increase conversions.
These tips help ensure that your biscuit pieces are delivered safely, and that shipping is used strategically to increase online sales.
Customer Service and After-Sales
The Importance of Good Customer Service in the Online Sales Process
Providing high-quality customer service is crucial for the success of any online business, especially in crafts, where customer relationships can make all the difference:
Quick Responses: Promptly respond to customer inquiries and messages to show professionalism, which can be crucial for closing a sale. Use automated notifications to avoid missing contacts.
Clear Communication: Ensure the customer fully understands all product details, delivery times, and customization options. Avoid ambiguities that might cause confusion.
Problem Solving: Be prepared to deal with potential issues, like shipping delays or product damage, by offering quick solutions such as product replacements or refunds if necessary.
Tip: Use a friendly and welcoming tone in all interactions to create a positive experience for the customer from the first contact.
How to Handle Special Orders and Customizations
Custom orders are common in biscuit crafts and can become a key differentiator for your business. Here are some tips for handling such requests:
Set Customization Limits: Establish clear limits on what can or can’t be customized to avoid requests that are too complex or unfeasible.
Communicate Delivery Times: Inform the customer about the extra time needed to produce a customized piece to ensure they have realistic expectations regarding delivery.
Customer Approval: Always send photos or detailed descriptions of the customized product before completing the piece to ensure the customer is satisfied with the result.
Tip: Keep a clear record of requested customizations and customer approvals to avoid misunderstandings.
Strategies to Receive Feedback and Improve Your Products
Receiving feedback from customers is essential to understanding what’s working well and identifying areas for improvement:
- Proactively Request Feedback: Send a personalized message or email after delivery asking the customer to review the product and their shopping experience.
- Use Constructive Feedback: Use constructive feedback to improve the quality of your products and services. If a customer points out an issue, like inadequate packaging or delays, find solutions to prevent it from recurring.
- Create a Satisfaction Survey: Sending a short survey after the purchase is a simple and effective way to gather opinions on the customer’s experience.
Tip: Use positive feedback on your sales channels, such as testimonials and reviews, to attract new customers.
How to Encourage Positive Reviews and Recommendations from Customers
Positive reviews are an excellent way to attract new customers as they build trust and show others had a good experience. Here’s how to encourage reviews:
Offer a Gift or Discount: Provide small incentives, like a discount on the next purchase or a surprise gift, for customers who leave a positive review after buying.
Ask Politely: After delivering the product, send a thank-you message and politely ask the customer to leave a review. Be clear about how and where they can do this.
Word-of-Mouth Recommendations: Encourage satisfied customers to recommend your pieces to friends and family. Referral programs, like offering a discount to those who refer a new customer, can also help grow your customer base.
Tip: Make the review process easy and quick by providing direct links to the review page on your website or marketplace.
Good customer service and strong after-sales support are essential for building a loyal customer base and ensuring customers return to buy your biscuit pieces again and recommend your brand to others.
Conclusion
Recap of the Steps to Turn Your Hobby into Income
Turning your hobby into an income stream is a process that requires planning and dedication. Throughout this guide, we explored the key steps to launching a successful biscuit craft business:
- Initial preparation and defining the target audience: Identifying your niche and potential customers.
- Creating attractive and quality pieces: Focusing on quality and originality to differentiate your products in the market.
- Choosing sales platforms: Selecting the best platforms and social media to promote and sell your pieces.
- Marketing strategies and customer service: Engaging customers on social media, running paid campaigns, and maintaining excellent service to ensure satisfaction and customer loyalty.
Final Tips for Those Starting to Sell Biscuit Online
For those starting out selling biscuit online, here are some final tips:
- Start with a small portfolio and expand gradually: You don’t need to launch a large collection at first. Test the market with a few pieces and adjust according to demand.
- Be consistent: Maintain a regular presence on social media and marketplaces. Regular posts and frequent interactions with the audience help keep your brand visible.
- Pay attention to feedback: Listening to customers and improving based on their suggestions is an effective way to adjust your product and services to meet market expectations.
Encouragement to Continue Innovating and Expanding Your Online Business
The online craft market is dynamic and full of opportunities, so continuous innovation is key to growing and standing out. Explore new techniques, expand your collections, and look for new ways of customization to attract different audiences.
Investing in continuous improvements and staying updated with market trends in decoration, events, and handcrafted gifts will allow your business to grow sustainably.
Final Tip: Never stop learning and experimenting! The digital world offers many tools and opportunities to expand your sales and attract new customers.